Incarnational mission?

Tim Chester has good thoughts on incarnational mission. He isn't critiquing so much the laudable impulse behind such practitioners - meeting people where there are / all-of-life discipleship - as seeking to clarify our use of terminology. I know some might ask, what's the big deal? but I am a believer in the need to be careful with our words, because language can play a big part in shaping our assumptions.

{HT: Stephen Murray)